{"id":8408,"date":"2023-04-10T08:08:07","date_gmt":"2023-04-10T08:08:07","guid":{"rendered":"https:\/\/tecnologia.vamtam.com\/?p=8408"},"modified":"2024-01-29T02:32:34","modified_gmt":"2024-01-29T02:32:34","slug":"understand-the-power-of-online-reviews-and-how-to-manage-them","status":"publish","type":"post","link":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/","title":{"rendered":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8408\" class=\"elementor elementor-8408\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1bd145e e-flex e-con-boxed e-con e-parent\" data-id=\"1bd145e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee13b0a elementor-widget elementor-widget-text-editor\" data-id=\"ee13b0a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p class=\"p1\">Imagine scrolling through online reviews, heart in your throat, only to find\u2026 crickets. Or worse, tumbleweeds of negativity. Yes, in the digital age, reviews are the murmurrs that become roars, dictating whether someone clicks \u2018buy\u2019 or beats a hasty retreat to your competitor. Scary, right?<\/p><p class=\"p1\">But hold on, digital citizen! Before you start panicking and building a fort, hear this: you hold the power to shape your online story. This blog isn&#8217;t just about reviews, it&#8217;s about cracking the code of your online reputation. Ready to transform your online narrative from tumbleweeds to a five-star review? Let&#8217;s dive in!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff8d80a elementor-widget elementor-widget-heading\" data-id=\"ff8d80a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">The Online Echo Chamber: Where Negative Content Rules<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a9308f elementor-widget elementor-widget-text-editor\" data-id=\"8a9308f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\">Imagine walking into a restaurant with glowing 5-star reviews plastered on every wall. The unmistakable aroma of delicious food wafts through the air, and friendly smiles greet you. Now, picture the same scene, but with a swarm of 1-star reviews buzzing angrily on Yelp, accusing the place of burnt toast and surly service. Which scenario inspires confidence?<\/p><p class=\"p1\">In the digital world, online reviews are the megaphones for customer experiences. 54% of people use social media to research products, and according to <a href=\"https:\/\/explodingtopics.com\/blog\/online-review-stats\"><span class=\"s1\">review statistics<\/span><\/a>, Google and Facebook reign supreme as review battlegrounds.<\/p><p class=\"p1\"><a href=\"https:\/\/www.harvardmagazine.com\/2011\/10\/hbs-study-finds-positive-yelp-reviews-lead-to-increased-business\"><span class=\"s1\"> A study by Harvard Business School<\/span><\/a> even found that a single 1-star increase in rating on Yelp can boost revenue by up to 9%. The reality is, even the most impeccable businesses can encounter disgruntled customers or malicious competitors. The crucial factor lies in how you handle these negative whispers.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2726812 e-flex e-con-boxed e-con e-parent\" data-id=\"2726812\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cc3d80f e-con-full e-flex e-con e-child\" data-id=\"cc3d80f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11c2527 elementor-widget elementor-widget-image\" data-id=\"11c2527\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"773\" height=\"1024\" src=\"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-773x1024.jpg\" class=\"attachment-large size-large wp-image-988576\" alt=\"\" srcset=\"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-773x1024.jpg 773w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-640x848.jpg 640w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-226x300.jpg 226w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-768x1018.jpg 768w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-1159x1536.jpg 1159w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-1546x2048.jpg 1546w, https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/Image-1-e1706494522811-1280x1696.jpg 1280w\" sizes=\"(max-width: 773px) 100vw, 773px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dfb9c46 e-con-full e-flex e-con e-child\" data-id=\"dfb9c46\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2797f8f elementor-widget elementor-widget-heading\" data-id=\"2797f8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Ripple Effect of Negative Reviews: A Digital Domino<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7aaacc elementor-widget elementor-widget-text-editor\" data-id=\"f7aaacc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\">A single negative review can be a pesky mosquito buzzing in the night, annoying but manageable. However, left unchecked, it can attract a swarm of negativity, quickly transforming into a reputation maelstrom.<\/p><ul class=\"ul1\"><li class=\"li1\"><b>Erosion of Trust:<\/b> Negative reviews sow seeds of doubt in potential customers&#8217; minds. They question your credibility, leading to decreased sales and brand loyalty.<\/li><li class=\"li1\"><b>Lost Opportunities:<\/b> Potential customers will often choose competitors with higher ratings, leaving you empty-handed.<\/li><li class=\"li1\"><b>Damaged Brand Image:<\/b> Negative reviews paint a bleak picture of your business, impacting your overall image and marketing efforts.<\/li><\/ul><p class=\"p1\">So, how do you navigate this minefield of online opinions and emerge unscathed? The answer lies in a two-pronged approach: proactive management and effective reputation repair.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d456a24 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d456a24\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-90331ea\" data-id=\"90331ea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20edfcc0 elementor-widget elementor-widget-heading\" data-id=\"20edfcc0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reputation Management: Building a Fortress of Positivity<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30e77e92 elementor-widget elementor-widget-text-editor\" data-id=\"30e77e92\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\">Prevention is always better than cure, and online reputation management (ORM) is no different. Here are some proactive steps you can take:<\/p><ul class=\"ul1\"><li class=\"li1\"><b>Encourage positive reviews:<\/b> Actively request satisfied customers to leave positive reviews on relevant platforms.<\/li><li class=\"li1\"><b>Monitor your online presence:<\/b> Regularly check review sites, social media, and search engines for brand mentions.<\/li><li class=\"li1\"><b>Respond promptly and professionally:<\/b> Address negative reviews with courtesy and resolve the issue swiftly.<\/li><li class=\"li1\"><b>Cultivate positive relationships:<\/b> Build genuine connections with customers and online communities to foster positive word-of-mouth.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8bce60 elementor-widget elementor-widget-heading\" data-id=\"e8bce60\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reputation Repair: Turning Frowns Upside Down<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e8d949b elementor-widget elementor-widget-text-editor\" data-id=\"5e8d949b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\">Even with proactive measures, negative reviews can still slip through the cracks. Here&#8217;s how you can tackle them head-on:<\/p><ul class=\"ul1\"><li class=\"li1\"><b>Remove negative content:<\/b> Services like Clean Traces can help you remove defamatory or outdated content from the internet. This can be an effective solution for guaranteed removals, as reviewed by independent sources and recommended by various internet removal companies.<\/li><li class=\"li1\"><b>Push down negative content:<\/b> Techniques like positive content creation and SEO optimization can push negative reviews down in search results.<\/li><li class=\"li1\"><b>Neutralize sentiment: <\/b>Address the concerns raised in negative reviews with facts and transparency, mitigating their negative impact.<\/li><li class=\"li1\"><b>Monitor and report: <\/b>Track the progress of your reputation repair efforts and analyze their effectiveness.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f25a9d elementor-widget elementor-widget-heading\" data-id=\"9f25a9d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Clean Traces: Your Online Guardian Angel<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-294a2dbb elementor-widget elementor-widget-text-editor\" data-id=\"294a2dbb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\">Navigating the world of ORM can be daunting. That&#8217;s where Clean Traces comes in. We are your online reputation guardian angel, if you will, offering a comprehensive suite of services to:<\/p><ul class=\"ul1\"><li class=\"li1\"><b>Remove unwanted content:<\/b> From blogs and articles to social media comments, we can erase negativity from the web.<\/li><li class=\"li1\"><b>Defend against defamation:<\/b> We&#8217;ll fiercely protect your brand from false and harmful claims.<\/li><li class=\"li1\"><b>Monitor your online presence:<\/b> We&#8217;ll keep a watchful eye on your digital footprint, reporting any potential threats.<\/li><li class=\"li1\"><b>Build a positive online image:<\/b> We&#8217;ll help you create and amplify positive content that drowns out the negativity.<\/li><\/ul><p class=\"p1\">With Clean Traces by your side, you can confidently shine a light on your brand&#8217;s true value, leaving the shadows of negativity behind. Remember, your online reputation is an investment, and Clean Traces is here to help you reap the rewards.<\/p><p class=\"p1\">For more information and a free consultation, visit <a href=\"http:\/\/www.cleantraces.com\">www.cleantraces.com<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Master online reviews &#038; build trust with customers. Understand their impact, learn management strategies, &#038; craft a positive online presence.<\/p>\n","protected":false},"author":1,"featured_media":988583,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[74,73,72],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces\" \/>\n<meta property=\"og:description\" content=\"Master online reviews &amp; build trust with customers. Understand their impact, learn management strategies, &amp; craft a positive online presence.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\" \/>\n<meta property=\"og:site_name\" content=\"Clean Traces\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-10T08:08:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-29T02:32:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/LEAD-IMG-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"vamsi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"vamsi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\"},\"author\":{\"name\":\"vamsi\",\"@id\":\"https:\/\/cleantraces.com\/#\/schema\/person\/b786565ce701935f3adff869bafa11ba\"},\"headline\":\"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them\",\"datePublished\":\"2023-04-10T08:08:07+00:00\",\"dateModified\":\"2024-01-29T02:32:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\"},\"wordCount\":752,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/cleantraces.com\/#organization\"},\"keywords\":[\"&amp; craft a positive online presence.\",\"learn management strategies\",\"Master online reviews &amp; build trust with customers. Understand their impact\"],\"articleSection\":[\"Manage Reviews\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\",\"url\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\",\"name\":\"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces\",\"isPartOf\":{\"@id\":\"https:\/\/cleantraces.com\/#website\"},\"datePublished\":\"2023-04-10T08:08:07+00:00\",\"dateModified\":\"2024-01-29T02:32:34+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cleantraces.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cleantraces.com\/#website\",\"url\":\"https:\/\/cleantraces.com\/\",\"name\":\"Clean Traces\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/cleantraces.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cleantraces.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/cleantraces.com\/#organization\",\"name\":\"Clean Traces\",\"url\":\"https:\/\/cleantraces.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cleantraces.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/03\/cl_logo.svg\",\"contentUrl\":\"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/03\/cl_logo.svg\",\"width\":384,\"height\":132,\"caption\":\"Clean Traces\"},\"image\":{\"@id\":\"https:\/\/cleantraces.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/cleantraces.com\/#\/schema\/person\/b786565ce701935f3adff869bafa11ba\",\"name\":\"vamsi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cleantraces.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/38490229437e64eabf79ee80a327330e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/38490229437e64eabf79ee80a327330e?s=96&d=mm&r=g\",\"caption\":\"vamsi\"},\"sameAs\":[\"https:\/\/cleantraces.com\"],\"url\":\"https:\/\/cleantraces.com\/author\/vamsi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/","og_locale":"en_US","og_type":"article","og_title":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces","og_description":"Master online reviews & build trust with customers. Understand their impact, learn management strategies, & craft a positive online presence.","og_url":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/","og_site_name":"Clean Traces","article_published_time":"2023-04-10T08:08:07+00:00","article_modified_time":"2024-01-29T02:32:34+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/04\/LEAD-IMG-1-scaled.jpg","type":"image\/jpeg"}],"author":"vamsi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"vamsi","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#article","isPartOf":{"@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/"},"author":{"name":"vamsi","@id":"https:\/\/cleantraces.com\/#\/schema\/person\/b786565ce701935f3adff869bafa11ba"},"headline":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them","datePublished":"2023-04-10T08:08:07+00:00","dateModified":"2024-01-29T02:32:34+00:00","mainEntityOfPage":{"@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/"},"wordCount":752,"commentCount":0,"publisher":{"@id":"https:\/\/cleantraces.com\/#organization"},"keywords":["&amp; craft a positive online presence.","learn management strategies","Master online reviews &amp; build trust with customers. Understand their impact"],"articleSection":["Manage Reviews"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/","url":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/","name":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them - Clean Traces","isPartOf":{"@id":"https:\/\/cleantraces.com\/#website"},"datePublished":"2023-04-10T08:08:07+00:00","dateModified":"2024-01-29T02:32:34+00:00","breadcrumb":{"@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/cleantraces.com\/understand-the-power-of-online-reviews-and-how-to-manage-them\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cleantraces.com\/"},{"@type":"ListItem","position":2,"name":"Shining a Light: Understanding the Power of Online Reviews and How to Manage Them"}]},{"@type":"WebSite","@id":"https:\/\/cleantraces.com\/#website","url":"https:\/\/cleantraces.com\/","name":"Clean Traces","description":"","publisher":{"@id":"https:\/\/cleantraces.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cleantraces.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cleantraces.com\/#organization","name":"Clean Traces","url":"https:\/\/cleantraces.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cleantraces.com\/#\/schema\/logo\/image\/","url":"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/03\/cl_logo.svg","contentUrl":"https:\/\/cleantraces.com\/wp-content\/uploads\/2023\/03\/cl_logo.svg","width":384,"height":132,"caption":"Clean Traces"},"image":{"@id":"https:\/\/cleantraces.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/cleantraces.com\/#\/schema\/person\/b786565ce701935f3adff869bafa11ba","name":"vamsi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cleantraces.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/38490229437e64eabf79ee80a327330e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/38490229437e64eabf79ee80a327330e?s=96&d=mm&r=g","caption":"vamsi"},"sameAs":["https:\/\/cleantraces.com"],"url":"https:\/\/cleantraces.com\/author\/vamsi\/"}]}},"_links":{"self":[{"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/posts\/8408"}],"collection":[{"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/comments?post=8408"}],"version-history":[{"count":34,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/posts\/8408\/revisions"}],"predecessor-version":[{"id":989083,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/posts\/8408\/revisions\/989083"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/media\/988583"}],"wp:attachment":[{"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/media?parent=8408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/categories?post=8408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cleantraces.com\/wp-json\/wp\/v2\/tags?post=8408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}